UNLEASHING THE POWER OF CONTENT, TODAY AND FOR THE FUTURE
Brands across the world are investing millions today in creating high quality, engaging content ranging from product images, lifestyle videos, testimonials to how to videos, guides, tutorials and product stories. But is this content future proof? How does this align with the business strategy and do you have the right tools and systems in place to guide and support this for now and the coming years? Do you, as a Brand understand the needs of your evolving customer? And is your content ready to differentiate your offering to the internet savvy, connected consumer?
Techmarq has spent the last 8 years working with brands around the world understanding the challenges they face and helping them hone their digital content strategy to win, serve and retain customers. While at the beginning, it was all about supporting the distribution of branded content, today the wealth of experience has resulted in Techmarq building a suite of products and services with content at its heart as this is the core of every customer experience!
Our dynamic team consists of experts who come with years of experience having worked on both sides of the fence at global brands and major retailers thus understanding the needs and challenges better than anybody else. Combining the power of the latest technology, eagerness to learn and desire to tackle the challenges, we strive to deliver value with a personal touch!
Our team has over 30 years of collective online retail and marketing knowledge, including extensive experience at Amazon and Unilever.
Content is all about giving the customer confidence. We can build product pages that act as your own product experts, using images, video and copy to help shoppers make the right choice.
Get it right first time, every time.
We ensure your product information and content is correctly formatted and quickly delivered to you or your online retail partners.
Every Brand dealing with channel partners in Europe today is faced with big challenges around ensuring a consistent Brand Experience for their products. Retail channels vary and so do their demands around content. Everything from automated syndication, to unique content is required so Brand and Trade Marketing teams struggle with trying to meet these needs as efficiently and effectively as possible.
Techmarq has worked along top brands for the last 8 years in understanding and addressing these needs. We have built a differentiated solution which allows the brands to pick and choose the right blend of options to address this challenge at the lowest unit cost and effort.
We strive to deliver the best possible coverage for the brand using a hybrid of automated and manual integrations at your channel partners either with a ‘push’ or ‘pull’ approach. This ensures that the final consumer gets the opportunity to engage with all the great content you have created as a brand and interact with it thus increasing the possibility of sales conversion.
we are delighted to partner with these global brands
what our clients say
“Techmarq have been partnering with RB on the eBusiness program providing content expertize and tooling to support our global digital strategy. Digishare is being used as our central media repository to drive content at scale from a storage, localisation and syndication perspective direct to our eRetailers, along with leveraging their experience on Amazon to build and deploy A+ pages. The team at Techmarq have been a great support to us to date in driving our eBusiness formula and we have seen great results from the markets utilising the platform and master content to drive sales. The innovative and flexible approach we have built together and allowed us to succeed and so, we are really excited to continue to build out the platform and partnership over the coming year.”
Senior Content and Media Manager – RB eBusiness